Podcast: Practical Marketing Solutions for Farms and Small Businesses with Myrna Greenfield
The Virginia Foodie Podcast recently interviewed Myrna Greenfield about farm and food marketing. Host Georgiana Dearing offers marketing strategies and coaching for craft food brands.
Key points from this podcast:
- A speed marketing plan fits farms that may get overwhelmed with developing a full marketing plan.
- The key to a marketing plan is to set realistic targets relative to your business scale.
- Postcards and coupons may sound old-school, but they are tangible marketing materials that can help you generate revenue.
